I knew there had to be a way to turn this thing around so I could actually attract my tribe and fulfill the desires that were placed on my heart to make an impact on the lives around me…
Wouldn't you agree that social media has kind of taken over the world?! (lol) And, girl, you know that it’s one of the best ways to build a coaching business and solidly establish yourself as an expert (I can tell that you're smart and have a desire to grow).
But (here comes a truth bomb)...just because you’re a skilled coach, doesn’t mean you’re a skilled social media marketer.
Here’s the thing: Social media–and its uses–has transformed over the years.
Several years ago, things were simpler.
There were fewer platforms to choose from. Not only that, but there was a lot less noise on each platform. Top-notch content could ‘rise to the top’ much faster and easier. (And with way less caffeine consumed on the part of the content creator).
But nowadays? It’s not enough just to have a presence on the top platforms.
It’s not even enough to post consistently incredible content.
I mean, today, the top networks like Twitter, Instagram and Pinterest have users in the multiple millions. YouTube on its own has 1.5 billion, and Mark Zuckerberg announced, in 2019, that Facebook topped 2.4 billion users.
Which means?
Social media has put (almost) the entire world right at our fingertips.
But it also means that there are more people than ever posting–and vying for your ideal clients attention–online than ever before.
Nowadays, if you want to “be seen,” you’ve got to know: